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95% of the companies and people you want to do business with are waiting for you on LinkedIn. It’s the best database of prospects on the planet, bar none. LinkedIn’s competitors are full of old/obsolete data.
On the other hand, LinkedIn’s data is accurate and up to date as users keep their profiles current. It’s the most significant feature of LinkedIn in many ways.
LinkedIn isn’t perfect, though. Inboxes are overflowing with spam, inexperienced and bad-intentioned users are misbehaving, and the low-hanging fruit is more and more challenging to reach.
You must work harder than ever to distinguish yourself and realize good results, but there are shortcuts.
The proper formula for success on LinkedIn today includes a carefully crafted plan, a great profile, extreme targeting and personalized engagement with prospects. These are “musts.”
The planning process is not apparent, and it must be the starting point. This requires many years of LinkedIn prospecting experience to ensure that you don’t miss anything and that each component is fully optimized for your particular needs and situation.
The one-size-fits-all approach simply does not work today as it may have in the past.
Our founder, Mike O’Neil, has over 20 years of LinkedIn prospecting experience, more than enough to properly guide you through every aspect of the process.
Your profile must clearly, accurately, and beautifully represent you and your brand. It shares what you do, who you do it for and the results they can expect from working with you.
It also includes a clear call to action so visitors know exactly what you want them to do. Our founder has written two books on LinkedIn branding and profiles so you are well-covered here.
Your targeting must be carefully designed, or you will likely suffer from a myriad of issues that can add up quickly. You’ve seen messages from others and probably wonder, “What does this have to do with me? Why am I receiving this?” Don’t be one of them.
While LinkedIn has always been known for its excellent targeting capabilities, it also has significant drawbacks. Sales Navigator, their premium sales product, is a dramatic improvement, but it is highly complex and foreign to most LinkedIn users.
LinkedIn prospecting can be tremendously inefficient, and tracking activity is nearly impossible for most users. Quite frankly, it can be an enormous stumbling block. Automation can help, but it’s highly impersonal, prone to spamming, and it violates LinkedIn’s code of conduct, potentially jeopardizing your entire LinkedIn account.
Enter Sales Helper, a powerful new LinkedIn relationship-building program powered by a unique LinkedIn companion application.
Sales Helper identifies your ideal prospects and gently guides you through a highly personalized prospect engagement process using your existing LinkedIn account.
Sales Helper was pioneered with one of the world’s most prestigious automakers and it is now available for individuals and small sales teams.
Several distinct elements come together perfectly with Sales Helper.
Proper planning and preparation are critical elements in any LinkedIn prospecting program, as it is very easy to make stupid, unnecessary mistakes that can cost you dearly. Before diving in, we discuss your goals, background, and unique capabilities to craft a highly personalized plan for you.
Then, we help optimize your LinkedIn profile for the prospect engagement process and co-write compelling message templates that genuinely resonate with your target audience.
Relax, as our advanced techniques and decades of LinkedIn prospecting and engagement experience handle this overly complex process for you. Our “done for you” prospect identification process minimizes the burden on you, adds great precision and unearths the very best prospects on LinkedIn.
We amplify the accuracy further by gathering and sharing with you the intended prospects in a simple list that even includes LinkedIn photos for your careful evaluation.
Here, you can identify any prospects/accounts you would like to exclude for any reason – competitors, existing clients, “undesirables”, etc.
You are in the driver’s seat with full power to approve or reject anyone and everyone for any reason. There are no surprises.
Most spam in your LinkedIn inbox results from lousy targeting and poor, impersonal messaging. If someone is approached with something they might genuinely need in a proper and personalized way, they will likely pay more attention to it. Make sense? That’s the blueprint you will be following.
Sales Helper inherently addresses these common problems and offers a simple daily process for personalizing and sending LinkedIn invitations, messages and replies to your carefully selected and fully approved prospects.
A carefully crafted message template library is right at your fingertips. Simply select the appropriate message template and personalize it to match each particular prospect for maximum effect.
Don’t worry. Nobody has to figure out how Sales Helper works independently. We provide group and individualized training on everything users must know to become fluent quickly with Sales Helper. It doesn’t take much time because Sales Helper is so easy and intuitive.
Step-by-step Instructional videos are just a click or two away. Need more help? You can request more specific support from within the application and receive an answer promptly via email, text message, WhatsApp or even video.
Prospects really appreciate this rare, personal approach, and they are much more likely to respond positively than they would to the standard spammy message they receive from everyone else. It’s the exact opposite of spam.
This old-school (yet modern) process takes full advantage of LinkedIn’s best capabilities and leaves all the failings behind, maximizing your time and providing the best possible results. It’s a bit like returning to the comfort of analog vinyl records. Ahh yes…
Learn more about this unique approach to LinkedIn prospecting and engagement and see how it can help you realize the full potential of LinkedIn relationships to drive meaningful business relationships and activity.
Presented by Integrated Alliances, a world leader in LinkedIn prospecting and engagement assistance since 2004.
All Rights Reserved @Sales Helper.